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Online Presence
by Katrina Rice on February 2, 2010
Who needs to campaign for mayor when all you takes is a few FourSquare check ins? That's right, the online location based game, FourSquare has really started to get some traction. Which leaves ...
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Online Presence
by Katrina Rice on January 21, 2010
When you consider viral media, you probably imagine all the big brand campaigns that made news headlines. These were already famous brands like Skittles or Pepsi or Apple. But then you wonder, as a...
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Online Presence
by Katrina Rice on January 20, 2010
Everything your company does online needs to fall in line with your company branding. Branding doesn't just mean your logo or color scheme, it means your entire business identity. While your lo...
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Online Presence
by Katrina Rice on January 15, 2010
It's just not enough to say you're on twitter anymore. (If you're not there yet, welcome to being behind the curve). I meet businesses every day who say, "Oh, well we have a Twitte...
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Online Presence
by Katrina Rice on January 13, 2010
A few months ago a discussion started on a number of social media blogs about whether Twitter was pointless or not. The comments were that Twitter consisted of a lot of mindless babble that resulte...
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Online Presence
by Katrina Rice on January 11, 2010
Analytics is the magic word in Search Engine Optimization (SEO). Everything you do teeters on what kind of analytics your strategies bring in. Analytics tracks all the clicks on your website: where...
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Online Presence
by Katrina Rice on January 8, 2010
Sometimes, your website sucks. It's odd to me how personal people seem to take this criticism, like they personally slaved away with design and code to create their online presence. But, someti...
